Longer ePrint
Overview & Community Operations
As a technology brand with a long history of expertise in desktop laser engraving and digital manufacturing equipment, LONGER Official's LONGER ePrint aims to redefine the "personal UV printing" market. Compared to the high cost and complex operation of traditional industrial UV printing equipment, ePrint is positioned to "enable individual creators to have industrial-grade UV printing capabilities." It is the first to integrate "dual printheads + 3D texture UV printing + AI-assisted design" into a desktop product, creating a more lightweight commercial production tool for creators, small studios, and personalized customization businesses.
Before launching its Kickstarter campaign, the LONGER team had clearly foreseen a rapidly growing market trend – the "personalized customization economy." With the rise of small-scale business ecosystems like Etsy, TikTok Shop, and independent websites, more and more users are trying to customize phone cases, personalized mugs, cultural and creative products, and small-batch branded packaging. However, traditional UV printing equipment has long suffered from several core problems, such as high prices, bulky size, and complex maintenance associated with industrial equipment. Therefore, during LONGER ePrint's pre-launch phase, the core objective was not simply to sell "printers," but to establish users' perception of the value of a "low-barrier-to-entry entrepreneurial tool."